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WATCH • THE CAMPAIGN

The next 65 days

By David Jolly Published: 2026-09-01 Last updated: 2026-09-01
David Jolly speaking about the next 65 days of the campaign

Key moments

0:15

Housing, health care, and education. The three pillars of people's personal lives.

0:50

Punching at other people has never reduced the cost of your insurance, or improved your school, or given you greater access to health care.

1:32

Believe in better in this moment.

Context

In the final stretch before Election Day, most campaigns sharpen their attacks. This video explains why David Jolly is choosing a different path.

What's said

The message will focus on housing, health care, and education, and on whether Floridians can rise above the division. See the video at 0:15 and 1:09 for the candidate's full case.

Transcript

Verified transcript of the video above.

0:00 You know, campaigns have a way of refining the candidates, right, so you're going to start to hear our campaign become even more focused on what matters the most to the most number of Floridians.
0:15 So the economic message of housing, health care, and education, the three pillars of people's personal lives, the basic values we've been talking about, that the economy should work for everybody, government can do its part to fill in the gaps, and everyone's rights should be protected.
0:35 But you are going to see us begin to focus more on what this election means for who we are as a people, whether or not we are strong enough to overcome the division and the rancor, whether or not as the ads start blistering TVs and your phones, and we're being told by politicians like Byron just to hate each other, and if we hate each other just enough, maybe your life might improve. You know, it never works. It never works.
0:50 Punching at other people has never reduced the cost of your insurance, or improved your school, or given you greater access to health care. Punching at each other just divides us, just divides us. And so sadly, I think, you know, Byron and his team haven't realized that what people are asking for this cycle is to believe in better, believe in something better, believe in the goodness of who we are.
1:09 I do believe we're better, and I think people across the state of Florida do as well. And so the vitriol is going to come fast and hard for the next 65 days from the other side. We're going to try to stay laser focused on the economic conditions that people are asking for a little bit of help with, but also laser focus then on who we are. Are we capable of rising above this? I know we are. I know we are as a people, and that's why we say believe in better.
1:32 Believe in better in this moment.

Related questions

Why is the campaign focusing on housing, health care, and education?

These are the three areas where working families feel the pressure most directly. The belief is that an economy should work for everyone, not just those at the top. See the video at 0:15 for the candidate's explanation.

What does "believe in better" mean?

It means believing that Floridians are capable of rising above division. That attacking each other doesn't improve schools or lower insurance costs. That we're stronger when we focus on what we have in common rather than what divides us. See the video at 1:09 for the full context.

How does this campaign differ from typical political campaigns?

Most campaigns in the final stretch lean into attacks and division. This one is choosing to stay focused on economic conditions and on whether we can overcome rancor as a people. The wager is that voters are asking for something different this cycle. See the video at 0:35 for the reasoning.

More on this topic

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