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WATCH • BELIEVING IN BETTER

This isn't politics as usual. It's a people trusting each other again.

By David Jolly Published: 2026-10-25 Last updated: 2026-10-25
Believe in Better - David Jolly for Florida Governor

Key moments

0:41

I'm not sure this race now comes down to ideology. I don't think it comes down to policy so much as it comes down to the question of who we are as a people.

1:00

What Byron Donalds is really trying to do is break our trust in each other, to tell us not to believe in each other, to tell us not to believe in better.

1:37

What's emerging is the goodness of a people who finally, once again, for the first time in a long time, are believing in each other, believing in better.

What this is about

Across Florida, something bigger than politics is happening. People are trusting each other again.

The choice

The other side is throwing around labels. Radical. Socialist. Divisive culture war ads. David Jolly says the question isn't left or right. The question is whether we believe in each other or let that trust be broken.

Transcript

Verified transcript of the video above.

0:00 We got into this campaign about 18 months ago, laser focused on the economy, talking about the values that I think have made America strong, that the economy should work for everyone, that government can do a little bit to fill in the gaps and that everyone's rights should be protected, their dignity respected.
0:22 Laser focused then on policies like housing, healthcare, education, clean water, clean air, safe communities.
0:30 But you know, it's emerged down the stretch and I can feel it every day across the state. I'm not sure this race now comes down to ideology.
0:41 I don't think it comes down to policy so much as it comes down to the question of who we are as a people.
0:48 You see what's happening in the state of Florida right now. What's emerging is that we're a people that's trusting each other again. We're believing in each other again. We're believing in better again.
1:00 We're believing that we're better in this moment than what our current leaders want us to think.
1:06 And so, you know, we're watching all these ads on TV, all these, these harsh attack ads. They're throwing around labels, radical communism, socialism.
1:18 They're running these really divisive culture war ads.
1:22 But what Byron Donalds is really trying to do is break our trust in each other, to break our trust in each other, to tell us not to believe in each other, to tell us not to believe in better.
1:35 And so what I'm asking for voters to do going down the stretch, sure, focus on our policies on housing, healthcare, and education, because that'll make a difference in people's lives.
1:47 But I'm asking you not to fall for it. Don't let the other side break our trust in each other. Don't let the other side break our belief in each other.
1:57 Because what's emerging is the goodness of a people who finally, once again, for the first time in a long time, are believing in each other, believing in better.
2:08 Join me in believing in better. Be a part of this campaign. Be a part of this moment in history. Let's believe in each other again. And let's believe in better. The best is yet to come. The best is yet to come.

Related questions

Is there really an appetite for a movement beyond the two parties?

Yes. A record 45% of U.S. adults identified as political independents in 2025, the most since Gallup began measuring in 1988[1]. The appetite for something different is real and growing, especially among younger voters.

Aren't most Americans locked into one party or the other?

No. The partisan wings make the most noise, but they are a minority. More in Common's research found that two-thirds of Americans (67%) are an "Exhausted Majority" that is tired of polarization and open to common ground[2].

What is the evidence that this movement is growing, not shrinking?

Independent identification reached a record 45% in 2025 and is highest among the youngest voters, with 56% of Gen Z identifying as independent[1]. The trend is toward people leaving the partisan poles, not joining them.

Sources

  1. Gallup, https://news.gallup.com/poll/700499/new-high-identify-political-independents.aspx · 2026-01-12
  2. More in Common, Hidden Tribes, https://hiddentribes.us/ · 2018-10-01

The best is yet to come.

People are believing in each other again. That's what's at stake.